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TheOne08 horizontal logo in dark green on white textured paper mockup

theONE08

Brand Identity / Hardware / Packaging

TheOne08 is a purveyor of ethically produced, vegan leather handbags committed to wildlife conservation and economic development within Northern Kenya. The initial brief called for an overall aesthetic that felt premium but not too exclusive and the logo needed to contain an element that could be extracted as a brand icon for hardware applications.

BVT designed a set of carefully balanced logos and an elegantly bold hardware icon that prominently adorns all their handbags. Additionally, BVT developed a branding handbook complete with a signature print, color palette, typography selection, packaging and guidelines for usage of all the brand elements.

Interior of olive handbag showing polyester lining with sublimated signature print
TheOne08 icon hardware in a pile with different color metal finishes
Business card mockup with cheetah dramatically cropped
Merchandise mockup of young woman in black t-shirt featuring theOne08 horizontal logo
Product Image of tote style handbag with gold icon hardware prominently positioned in rich tan leather
Woman in floral dressing holing black square shaped handbag
Brand guide that explains best practices for using various brand assets
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